#1 The cheapest price
Our first product was also cheaper that that version, but it was bluwtooth. With bluetooth it is very hard to controll bulbs with more than 1 smart phone at a time. Therefore it is cheap, but the remote control (your smart phone) was very expensive
#2 Features can be a nice thing
But light bulb that flashes when you receive an email – we dont believe that this is a feature that enriches your quality of life. Therefore we don’t have such fency features that require extra hardware fucntions that costs additional money. Therefore we only have the basic functions. We add good once from time to time, sotimes over a professional APP upgrade, but not within the starter product
Our bulbs work with their APP. On top, you can controll some functions via your Amazon Echo or Amazon Dot. Soon they will work with Google Home as well. We might even build them so they could work with Apple Home, but this is not sure yet.
#4 Cheap bulbs from China
Some of them have their own WIFI, are super cheap, but when you use them you always have to switch from your home network to the bulbs network, then you can operate the bulb, and when you want to go online, go back to your homenetwork …. For some a nice time consuming but price inexpensive use of time.